Our clients arrive for their first sessions, burdened with their symptoms. They willingly slap on such self-descriptive labels as “depresion,” “anxiety,” and “neurosis,” and they sincerely wish to receive help, and relief.
However, as they begin the process of therapy, they often resist working with us because they are afraid of the pain they will
Zoomnosis: What it is and why you need it
Clients everywhere are looking for opportunities to see therapists in virtual sessions. The convenience and flexibility that online services offer make it equally desirable for many therapists. Talking and working over the Internet can be just as effective as sitting down together in person. Nuances in facial
It's no surprise that more and more brands are taking their business online. In fact, marketing experts from Maryville University state that digital marketing is on the rise, sparking a demand for content creators and social media gurus. Nowadays, brands can no longer afford to ignore their online presence if they want to stay competitive and reach
In today’s digital world, it seems like every therapist on the block has a website. So, what do you do to stand out in that crowd? How do you inspire your dream client to reach out and become YOUR client? Here are a few quick things you can do on your existing website to make that a reality.
Did
Ok, you’ve set up a blog page on your therapy practice website. You’ve set aside an hour or two in your day for writing and you’ve cleared a calm, distraction-free work zone in your office. Now to write, letting the dazzling ideas flow from your therapy-expert brain onto the digital page.
Except, you have no idea how to get started. You thought this
Your therapy textbooks were certainly not short on jargon. So you probably wouldn’t be surprised to learn that other groups of professionals love to throw around their own insider terms. The business world is especially guilty of this, and one of their favorite abbreviations is ROI.
Like most bits of jargon, ROI is a needlessly technical way to describe
When people experience depression, anxiety, or other mental health issues, often their first stop is their family physician. Primary care doctors are often unequipped to treat these conditions at the level of care they require. Doctors can prescribe medication, but they can’t offer ongoing psychotherapy.
So, doctors make referrals. This is why, for
For obvious reasons, Facebook is a good starting point for marketing your private practice on social media. Nearly 80 percent of U.S. internet users log in regularly. That means if your clients and potential clients use the internet, they’re on Facebook.
But where do you go after Facebook? Other
With most of your clients, your friends and family, and everyone you meet on Facebook, Twitter, Instagram, and similar sites, social media represents an ethical minefield for private practice mental health therapists. For decades, the line between a therapist’s private and professional life has been sacrosanct. Social media tempts both therapists and